Brand Identity • 2019 - Present
Ayaan Ahmed
I started developing this brand in the first few days I began learning how to use Illustrator, to reflect my personal identity and the modern, minimal style I often use in my design work. The brand has since been used on projects, videos, assignments and social media.
The main logo incorporates multiple concepts and elements, like utilizing the modern Lemon/Milk font, combining the left strokes of the As in my first and last name, and a hidden emoticon within the E and D in my last name.